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Greenhalgh, C. (1966a, September 01). Some techniques and interesting results in discrimination testing. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/some-techniques-and-interesting-results-in-discrimination-testing
Goldsmith, R. (1965a, June 15). The use of market research in international marketing management . ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/the-use-of-market-research-in-international-marketing-management-
Böhne, F. R. (1964a, June 15). Analysis and evaluation of channels of distribution in consumer goods industries. ANA - ESOMAR. Retrieved May 03, 2024, from
Squirrell, N. J. (1964a, June 15). Market research and management decisions. ANA - ESOMAR. Retrieved May 03, 2024, from
https://ana.esomar.org/documents/market-research-and-management-decisions